When your members walk through your doors, what is their experience? Do they enter into a supportive, dynamic and social environment? Does your facility offer a sense of community and connection? Are there defined spaces designed for people to interact, encourage each other and socialize as they sweat?

If not, you are missing a key ingredient, and you will likely lose members because of it. Read the Full Club Solutions Article, submitted by Justin Campbell, Senior Director of Enterprise for Aktiv Solutions here.