Virtual Fitness Demonstrates Its Real Value

Virtual Fitness Demonstrates Its Real Value

Reprinted: CBI Magazine, April 2020 Issue Virtual fitness (VF) is a rather simple proposition: You place a hi-def LCD screen in a designated space within the club and play a video showing an instructor leading a group-ex class. True, but there’s so much more to...
How Health Clubs Can Service the On-Demand Generation

How Health Clubs Can Service the On-Demand Generation

  As Featured: IHRSA.org – January 23, 2020  Today’s members want a range of à la carte fitness experiences. It’s time for club owners to think beyond HIIT and functional training. As we move into a new decade, club owners are bracing themselves...
Don’t Just Implement Digital Exercise Guidance, Make it Count!

Don’t Just Implement Digital Exercise Guidance, Make it Count!

To answer the growing demands of today’s fitness enthusiasts, clubs and studios alike are clamoring to incorporate various forms of digital exercise guidance as a component of their live class and unsupervised training experiences. Boutique fitness studios such as F45...