Guiding Impactful Gym Design for Clubs and Studios | IHRSA

IHRSA Behind the Scenes Article –  September 2021 Impactful gym design could mean many things. Different Operators seek to achieve different outcomes for the use of space. Studios and gyms all have their own branding and theming. With the shifting and trending...
How Health Clubs Can Service the On-Demand Generation

How Health Clubs Can Service the On-Demand Generation

  As Featured: IHRSA.org – January 23, 2020  Today’s members want a range of à la carte fitness experiences. It’s time for club owners to think beyond HIIT and functional training. As we move into a new decade, club owners are bracing themselves...
How to Build a Functional Fitness Program in Your Health Club

How to Build a Functional Fitness Program in Your Health Club

The popularity of functional training isn’t slowing down. These workouts, usually conducted in small group training (SGT) classes, continue to build followers, especially among Millennials and Generation Z. The trend has been well-documented by IHRSA researchers, who...
How a Creative Redesign Can Energize Your Gym & Build Revenue

How a Creative Redesign Can Energize Your Gym & Build Revenue

Multi-purpose facilities weren’t designed with large functional fitness and HIIT classes in mind. Clubs now need to alter their thinking to remain competitive, and that means addressing layout, function and design. Aktiv Solutions and FitnessDesignGroup helped these...
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